What is Cinema Week?

 

It’s a nationwide campaign to unite cinemas and to put butts in seats.
Whether you’re a cinema owner or a moviegoer, Cinema Week is here to celebrate and preserve the culture of going to the movies by giving both a collective point in time to rally around. Cinema Week is a five-day nation-wide event designed to energize movie-goers and is inclusive of exhibitors of all sizes.
Cinema Week showcases exclusive in-theater content curated and shared with the in-theater movie-going audience first, pop-up red carpets and early access screenings. Studios, vendors and exhibitor supporters may provide in-theater only collectable merchandise distributed by participating exhibitors. We envision shout-outs and drop-ins from filmmakers and celebrities. We see an opportunity for in-theater and exclusive exhibitor giveaways.